Yes you heard correctly. Design Trawler, or rather it's globetrotting ambassador, has just acquired the colour yellow. Not just any yellow, the colour yellow. That's right, the most famous yellow in the world, moniker of DesignTrawler.com and preserve of Pantone Corp, 'Pantone Yellow C', has a new owner.
Okay, so laying claim to a colour is a bit far fetched, and in the interests of keeping myself out of court, Pantone Yellow C translates as #FEDF00 on Unicef's Own a Colour website. A brilliant initiative, Unicef is offering people the chance to 'own' one of 16.7 million colours capable of being displayed on a computer. A design led alternative to sponsoring would-be bathmats and help save a child's life. Buy yours here.
